AEO

What are GEO and AEO, and what should you do with your content to get traffic from AI answers?

Neural networks are radically changing the approach to online marketing. More and more users are asking questions not to search engines, but to ChatGPT, DeepSeek, Overview and other chatbots.

 Just a year or two ago, SEO specialists were debating whether ChatGPT and SGE could challenge Google’s traditional search model. Today, the question has changed: how do you make AI agents not just know your brand, but recommend it first? Zero-click search is becoming the new standard in a

AEO and GEO: What’s the Difference and Why They’re Really the Same Strategy

AI search is changing how people look for and find information. But along with that, marketers now face a new question: what should we even call the process of optimizing for search powered by artificial

Over the past three months, LinkedIn has significantly strengthened its position in AI search and has become one of the key sources that neural networks rely on when generating answers. From November 2025 to March 2026, the platform moved from outside the top 20 to becoming one of the most

In early 2025, ChatGPT began displaying product cards with images, prices, reviews, and purchase links when it detected clear buying intent in a prompt. This feature, known as ChatGPT Shopping, quickly became one of the most talked-about new entry points in product discovery.

Profound

When a potential client looks for a contractor, they are increasingly turning not to traditional search, but to AI platforms. Instead of opening a page with dozens of links, they ask a question in ChatGPT, Perplexity, Gemini, or DeepSeek — by voice or text, in plain natural language. For